The Lakes Distillery, a UK-based spirits brand, wanted a website that reflects their premium products. They needed to replatform to a site that would showcase their expansive product range and tell the story of their brand to new and returning customers.
Food & Drink
- The Lakes Distillery wanted a new website with a design and build that could support their continued success online and provide a better user experience. Their site needed elevating to reflect their existing brand both from an aesthetic and technical standpoint.
- They wanted to ensure their website spoke to their market, attracting ‘leaders, seekers, urbanites and trendsetters’. Creating an engaging customer journey that clearly presents the user with the opportunity to buy a product or book a tour was a must.
- Improving the mobile experience was a key focus area for The Lakes Distillery team, with rendering high on the priority list.
- To make sure we delivered what the Lakes team wanted we ran extensive, collaborative, discovery workshops to get to the very core of the brand’s needs.
- Using our discovery work, we created a bespoke design that reflected the quality of the brand and their premium products. Alongside this, we ensured that we were building a platform that was able to scale with their growth.
- Working with another idhl agency, WMG, we delivered a smooth migration to prevent any negative implications for their organic traffic.
- We delivered a site for The Lakes Distillery that ticked all the boxes, providing the right balance of technical functionality and next-level user experience.
- Their new site is geared towards supporting customer lifetime value and retaining loyal customers.
- Through migrating to Shopify Plus we were able to create a site with more efficient systems, allowing the team to focus their efforts on the brand.