Websites for B2B Businesses

90% of users looking for B2B services use search engines to find potential businesses to work with. This means it's even more crucial for B2B businesses to have an easy-to-use, optimised website to grab the attention of these users.

How We Can Help

Bespoke Web Design

A unique design to make you stand out from your competitors

Web Development

Flexible development of your site using the latest technologies

Custom Built CMS

An easily updatable system so that you can amend copy and change content as your business grows

Website Hosting

Enterprise-level cloud hosting for extra stability and security for your website

Responsive & Mobile-Friendly Design

A website design that maintains a positive experience across laptops, mobiles and tablets.

Latest Industry Knowledge

We keep up to date on the latest trends in B2B marketing including content, social, email and more.

90% of B2B consumers will use search to find businesses to work with

The vast majority of users who are looking for your services will be using sites like Google to find you. Do you have a presence there? Does your website use terms that your customers are searching for?

If your website is effectively optimised for search, you should receive the majority of your traffic (and leads) through search traffic. Making sure that it is easy-to-use, responsive and regularly updated with new content will make sure that your website attracts customers when they actively searching for your offering.

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What makes a successful B2B website?

The fundamentals of a successful, profitable website exist no matter what industry your business is in. But there are a few features which are even more important when you are catering for other businesses:

  • A website full of useful information on the service you provide (especially if it's something unfamiliar to the average businessperson)
  • A website that can be easily used on-the-go on mobile devices or tablets.
  • A website that is optimised for conversions and allows a user to contact you easily
  • A website that you can change as often as you'd like and as much as you'd like long after the project with us ends - we know how quickly and significantly a B2B business can change and evolve
WISE

Your B2B website should be part of an overall digital strategy

A website should act as the centrepiece for your B2B digital strategy and lead generation. But if you want your business to grow and thrive, a website alone won't be enough to achieve your objectives.

To make sure your website attracts your ideal customers and brings a return on investment, it needs to be supported by a targeted digital marketing plan which may include content marketing, social media and email marketing.

Plan

Use online automation tools to nurture leads and gather intelligence

There are many marketing automation tools that allow you to track a potential lead's behaviour on your website, in emails and on content pieces to gather intelligence about what your leads are most interested in and what their pain points are. You can use this data to secure new leads quicker, understand your existing clients better and maximise your most profitable opportunities.

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Let's Talk

We’d love to chat about how we can work with you on your next digital marketing or eCommerce project

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