Trinity Walk, an award-winning shopping centre right at the heart of Wakefield, worked with Statement on a new website design, app development and digital marketing services to grow footfall.
Trinity Walk is a modern shopping centre situated in the centre of Wakefield, with a family focused approach that directs the welcoming and inclusive approach to everything they do.
We have worked Trinity Walk on many projects - with their website refresh, development of an app and ongoing consultancy and advice.
In 2016/7, we supported Trinity Walk with two Purple Apple Award nominations and one win for their ‘Where Will a Trinity Walk Take You?” marketing campaign.
We first worked with Trinity Walk on revitalising their outdated website with a design refresh. Our team listened to feedback from shoppers, retailers and centre management to create a stylish yet functional website that works across all devices.
We’ve since worked with Trinity Walk on their whole digital experience; partnering on digital marketing campaigns and the development of their mobile app.
Using the Trinity Walk mobile app, Statement and Trinity Walk ran a ‘Trinity Treasure Trail” competition as part of their Trinity Family Club campaign, using iBeacon technology to take visitors on a summer-long treasure hunt through the centre and building on Trinity Walk’s family focus.
This Trinity Family Club campaign was shortlisted for a Purple Apple award and exceeded many of the set targets, with an exceeded target of social impressions by 248%, an exceeded target of WiFi sign-ins by 131%, and an exceeded target of family club signups by 23%
It has been a pleasure working with Statement. Every member of the team we have encountered has been knowledgeable, passionate and skilled, while maintain a high level of customer service. Above all else, they got us. That’s vital. They understand what we needed and what we didn’t. The end product was a website we can be proud of – fast, agile and easy to use.Graham Poucher, Marketing Consultant
increase in website traffic
increase in visits from mobile
increase in page views